Monday, 9 November 2009

Demographic of the ‘indie’ stereotype


















•We looked at an typically ‘indie’ magazine and using http://www.nrs.co.uk/ we established who the majority of the ‘indie’ group are.
By analysing the magazine ‘Mojo’ we have established that the majority ‘indie’ culture is made up of – predominantly ABC1 people who are of a younger generation and who are according to the readers of Mojo, male (although this is not certain as Mojo is not the only ‘indie’ style magazine.)
However the following graph of Bloc Party’s chart positions for each of their albums suggest the audience is, although primarily an ‘indie’ one, also very mainstream with top 10 album entrees on numerous times and two albums with Gold and Platinum status.



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